Operating in the Middle East region since 1989, with key branches in Kuwait, Iraq and Saudi Arabia, Alyasra Foods is a prominent Foodservice broad liner in the region; offering a matchless and exciting range, with a combination of premium quality and value items. Through global group purchasing, Alyasra Foods imports meat, poultry, seafood, dairy, frozen produce, beverages and pantry staple featuring major and exclusive brands, from across the world. 

The company is also a well-established FMCG distributor, handling products in food and other categories. Alyasra Foods proudly represents various blue chip multi-national companies with more than 25 brands in its portfolio. The company also operates 4 processing facilities. These include 2 facilities that provide high-quality center of plate, custom cut and packaged to customer specifications; a dairy processor, a nuts & spice processor and a commissary that produces a large variety of customizable sandwiches, pastries, cakes, breads and salads.

Considered as the leader in Foodservice, the company is constantly developing and growing to exceed customers’ expectations while elevating the benchmark for quality and innovation in culinary supply. Our vision is to be a best-in-class Foodservice broad liner and FMCG distributor representing own and renowned brands across all trade channels in the market-place.

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Food & Beverage

Alyasra Foods

Niels Miles Frandsen

Mohamed Mustafa

Khaled Mohammed

Al Yasra General Trading Company

Elias S. Dababneh

Mohammed Adel

Apa Bilal Javed Cma, Mba

Heba Albahra

Mohamed Farouk Sobhy

Abdulrazzaq A.

Ayman Alansary

The Sales and Marketing team at Alyasra Foods is responsible for driving revenue growth and brand awareness across the Middle East region. This team leverages market analysis and consumer insights to develop targeted marketing strategies, manage relationships with key accounts, and activate brand campaigns. They work collaboratively to optimize product offerings, enhance customer engagement, and elevate the company’s position as a leading Foodservice broad liner and FMCG distributor.

Sales and Marketing

Sales and Account Management

Finance and Accounting

Sales and Marketing

About

Team members

Other teams at Alyasra Foods

Sales and Account Management

Finance and Accounting