American Management Association
Helen DeGroff, MBA, serves as Sales Manager at American Management Association International since January 2010, leading a team of 17 regional account managers and overseeing a $22M portfolio focused on client retention, business development, and account reactivation. Previously, Helen was the Acting Marketing Director at Gannett Co. Inc., where responsibilities included managing advertising teams for new publications and negotiating contracts. Earlier experience includes positions as Senior Area Manager and Key Account Manager in Trade Marketing at Brown & Williamson Tobacco, where strategic planning and management of high-volume accounts were key duties. Helen holds an MBA in Marketing from the University of Phoenix and a BA in Business Administration from Marymount Manhattan College.
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American Management Association
American Management Association ("AMA") is a world leader in professional development, advancing the skills of individuals and organizations to drive business success. AMA’s approach to improving performance combines experiential learning—learning through doing—with opportunities for ongoing professional growth at every step of one’s career. AMA supports the goals of individuals and organizations through a complete range of products and services, including classroom and virtual seminars, webcasts/webinars, podcasts, conferences, corporate and government solutions, assessments, and learning journeys. Since 1923, organizations worldwide, including the majority of the Fortune 500 companies, and most government agencies, have turned to AMA as their trusted partner in professional development and draw upon its experience to enhance skills, abilities and knowledge with noticeable results from day one.