Assaf Shimron

Assaf Shimron has a successful and extensive work experience in finance and executive roles. Assaf started their career at CogniTens as a Controller, where they were responsible for financial statements and government relation management. Assaf then joined Reckitt as a Finance Manager, contributing to the company's transformation and financial system development. As Chief Financial Officer at iDigital, Assaf was a key member of the founding team that established Apple's presence in Israel. Assaf later served as Chief Financial Officer at Camero, overseeing the company's financial performance and participating in negotiations for collaborative partnerships. Assaf then joined Meprolight, where they held the positions of Chief Financial Officer and Chief Executive Officer. In these roles, they had overall responsibility for the company's financial performance, led successful sale processes and conducted in-depth analyses for improved efficiencies. Most recently, Assaf served as Group CFO at SK Group and is currently working in the same capacity at AMAREL LTD.

Assaf Shimron earned an MBA in Business Administration and Management from Tel Aviv University from 1993 to 1996.