A.S.O. - Amaury Sport Organisation
Aude Willmann is a seasoned marketing professional with extensive experience in the sports industry. Currently serving as Chef de Produit Marketing at Amaury Sport Organisation (ASO) since January 2022, Aude specializes in defining and promoting partnership offers across various sports, including cycling, running, motorsport, and golf. Prior roles include Chef de Projet Marketing at SPORTFIVE, where Aude managed relationships with over 30 international sports clients, and Chef de Projet Partenariat at Family & Compagnie, focusing on strategic recommendations and campaign executions for major clients like McDonald’s and Paris Saint-Germain. Aude's diverse background encompasses roles in marketing project assistance, communication management, and budget preparation within esteemed organizations such as Lagardère Sports and Racing 92. Aude holds an MSc in Management from emlyon business school and has completed multiple degrees in finance and management from prestigious institutions.
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A.S.O. - Amaury Sport Organisation
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Amaury Sport Organisation est une entreprise créatrice et organisatrice d’événements sportifs internationaux de premier plan. Spécialisée dans le « hors-stade », elle possède en interne la maîtrise de l’ensemble des métiers liés à l'organisation, à la médiatisation et à la commercialisation de compétitions sportives. A.S.O. organise 240 jours de compétition par an pour 90 événements dans 25 pays. Elle est présente dans 5 univers sportifs avec notamment en cyclisme le Tour de France, en rallye raid le Dakar, en voile le Tour Voile, dans les épreuves grand public le Schneider Electric Marathon de Paris et en golf le Lacoste Ladies Open de France. Amaury Sport Organisation est une filiale du Groupe Amaury, groupe de médias et de sport propriétaire de L’Équipe. Amaury Sport Organisation is a company that owns, designs and organises top international sporting events. Specialised in the ‘non-stadia’ events, it has in-house knowledge of professions linked to organisation, media and sales of sports events. A.S.O. organises 240 days of competition per year, with 90 events in 25 countries. A.S.O. is involved in 5 major sports including cycling with Le Tour de France, motor sports with the Dakar, sailing with the Tour Voile, mass events with the Schneider Electric Marathon de Paris and golf with the Lacoste Ladies Open de France. Amaury Sport Organisation is a subsidiary of the Amaury Group, media and sport group that owns the newspaper L’Equipe.