Max Bayle

Max Bayle is an experienced professional in merchandising and sales with a career spanning over a decade. Currently serving as Directeur at A La Française Merchandising since August 2017, Max Bayle oversees the creation of customized merchandise and the management of product commercialization for events. Additionally, since December 2010, Max Bayle has held the role of Merchandising Sales Manager at Amaury Sport Organisation, responsible for the merchandising of the Tour de France, including international brand commercialization and team management. Previous positions include Commercial Produits Dérivés for the Tour de France in 2012, where responsibilities included sales and training, as well as various roles in logistics and retail management. Max Bayle holds a Licence in Human Resources from Université de Saint-Quentin-en-Yvelines and a Bac STT in Communication from Lycée Marie-Curie-Versailles.