rahua | Amazon Beauty® Inc.
Alex Hunter is a seasoned marketing professional with extensive experience in brand marketing and partnerships. Currently serving as Head of Brand Marketing at Rahua Beauty since July 2024, Alex previously held multiple roles at Burrow from April 2019 to July 2024, culminating in the position of Director of Brand Partnerships, where responsibilities included overseeing PR, social media, influencer relations, and brand partnerships. Alex also contributed to partnership strategies, developed Burrow's Trade Program, and reshaped social media strategies. Prior experience includes a Senior Manager role in Brand Marketing at Varick, focusing on marketing and event strategy within a digital advertising agency. Alex's career began after earning a Bachelor of Arts in Fine and Studio Arts from Indiana University Bloomington in 2014.
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rahua | Amazon Beauty® Inc.
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CEW Mission Based Brand Award Winner 2020 For centuries in the Amazon, women from the Quechua-Shuar tribes traveled deep into the Amazon rainforest to follow a beauty ritual and prepare a highly potent, restorative oil they call Rahua (ra-wa) – believing it to be the secret to their thick, flowing and lustrously shiny hair. In the 1990’s these women shared Rahua’s power with renowned New York stylist and colorist Fabian Lliguin, a native Ecuadorian of Quechua descent. Intrigued, Lliguin studied Rahua’s revitalizing effects on his own clients’ hair. Dry, damaged strands sprang to life with renewed, bouncy elasticity. Hair color remained vibrantly true and shiny. Long hair became super healthy and irritated scalps were calmed under Rahua’s soothing care. Based in New York City, Lliguin and his partner Anna Ayers founded Amazon Beauty® Inc. and Rahua® its premier hair and body care brand. The key to Rahua’s outstanding performance is its molecular structure. Unlike other botanical oils that simply coat strands, the extraordinarily small Rahua oil molecule rich with omega-9 deeply penetrates the hair’s cortex – bonding and repairing it – while simultaneously smoothing the hair’s cuticle.