Rick Goeden is a seasoned marketing leader currently serving as the Senior Integrated Marketing Manager for the Public Sector at Amazon Business. Armed with an MBA from Kellogg, they possess a robust background in driving profitable customer acquisition and channel optimization across various industries, including wireless, technology, and consumer packaged goods. Previously, Rick held positions at Sprint, T-Mobile, and XM Satellite Radio, contributing to significant revenue growth and customer retention efforts. They have a proven track record of managing marketing programs and teams, enhancing brand strategies, and facilitating employee engagement. Rick’s diverse experience spans both start-ups and Fortune 500 companies, demonstrating their versatility in both B2C and B2B markets.
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