Carmen Schwalm

Carmen Schwalm possesses extensive experience in marketing and category management, having held prominent positions at notable companies. At The Kraft Heinz Company, Carmen served as a Category Analyst and later as a National Sales Development Manager, where responsibilities included analyzing market trends and managing multidisciplinary teams to enhance retail growth. At Twentieth Century Fox, Carmen progressed through various roles from Marketing Manager to Marketing Director, focusing on digital strategy and new product development, ultimately securing significant market share. More recently, Carmen held the role of Senior Integrated Marketing Manager in the Beauty department at Hudson's Bay and currently serves as a Vendor Manager at Amazon after a position as Senior Category Manager at Loblaw Companies Limited. Carmen holds a Bachelor of Commerce in Management Information Systems from The University of British Columbia.