Guyra Kaplan de Castro

Guyra Kaplan de Castro is a seasoned product marketing professional with extensive experience at high-profile companies. Currently serving in a product marketing role at TikTok since May 2023, Guyra previously held several significant positions at Unstoppable Domains, where as the head of product marketing, responsibilities included building a team and driving global go-to-market strategies for B2C and B2B products. Prior to that, tenure at Twitter spanned four years, culminating in a senior group manager position overseeing a $2 billion annual revenue portfolio, where Guyra achieved remarkable revenue targets despite market challenges. Other notable experiences include product marketing roles at The New York Times, Fab.com, TeleSign, and early-stage involvement with Tech Coast Angels. Academic credentials include a certificate in management essentials from Harvard Business School Online and a Bachelor of Science in Business Entrepreneurship and Behavioral Economics from Chapman University.