Jim Cridlin

Jim Cridlin is an accomplished marketing professional with extensive experience in digital strategy, innovation, and partnership development. Currently serving as the Global Agency Lead at Amazon since July 2020, Jim previously held key roles at Mindshare, where responsibilities included leading digital strategy for major clients and establishing strategic partnerships. Prior to that, Jim contributed significantly to Razorfish in various senior capacities, focusing on client relationship management and digital marketing solutions. Earlier career highlights include serving as Vice President at Catapult Marketing, Assistant Brand Manager at PepsiCo - Quaker Oats, and Sr. Consumer Insights Manager at The Kraft Heinz Company. Jim holds an MBA in Marketing, Management, and Strategy from Northwestern University's Kellogg School of Management.