Praveen Soni is a seasoned professional with extensive experience in retail and e-commerce, currently serving as the Global Leader of Retail Products and Programs at Amazon since February 2016. In this role, Praveen spearheads the development of strategic retail capability products and services that enhance Amazon's global e-commerce transformation through AI and ML technologies. Additional responsibilities at Amazon included leadership positions such as India Head for Amazon Prime and Amazon Fresh, where Praveen excelled in expanding Prime membership and launching the Amazon Fresh grocery business. Prior to Amazon, Praveen held significant roles at METRO/MAKRO, Future Group India, Spencer's Retail, and Bharat Heavy Electricals Limited, gaining deep expertise in business development, category management, and retail operations. Praveen holds an MBA from IIT Bombay and a BE from the National Institute of Technology, Tiruchirappalli.
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