Roey Shafir

Roey Shafir is an experienced product management professional with a strong background in mobile and B2B product development. Starting as a QA Engineer at Enure Networks, Roey transitioned into product management roles at several companies, including Invoke Mobile, Similarweb, and Amazon. At Similarweb, contributions included leading multidisciplinary product teams and managing significant product strategies, resulting in notable revenue growth. Current engagement as a Senior Technical Product Manager focuses on personalization. Educational credentials include a Bachelor's degree in Political Science & African Studies from Tel Aviv University and earlier studies in Economics and History. Roey also participated on the advisory board at Winvid and conducted research for MindCET in the EdTech sector.