Somaiah Ulliada is a Senior Category Manager at Amazon, currently leading the Audio business for Amazon.in. With 12 years of professional experience in various retail formats, Somaiah has a strong background in e-commerce retail, including 7.5 years of P&L ownership across Fashion, Electronics, and Sports. Previous roles include Senior Vendor Manager at Cloudtail India, where significant brand partnerships and operational excellence were established. Somaiah also held positions at Madura Fashion & Lifestyle as an Area Retail Manager, managing a substantial business and a large team. Somaiah earned a PGDM in Retail Management from Birla Institute of Management Technology and a B.E. in Industrial & Production Engineering from the National Institute of Engineering.
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