Amber Beverage UK launched in April 2021 as a result of Amber Beverage Group acquiring the former Cellar Trends business. 
Amber Beverage Group is a leading global producer, distributor, logistics provider and retailer of beverages operating from their head office in Luxembourg and through its production and distribution companies in Russia, Mexico, Australia and the Baltics.
Amber Beverage UK serves all sectors of the drinks trade in both on and off trade categories with a portfolio of more than 60 international brands. The company has an enviable record in successfully launching and building brands of wines, spirits and associated products since 1999.

Amber Beverage UK

Sam Thackeray

Jordan Painter

Grace Simpson

Leo Harrison

Zippy Bąkowska

The Sales and Marketing team at Amber Beverage UK is responsible for driving revenue growth and brand visibility across the drinks trade. This team develops strategic marketing initiatives, manages key accounts, and builds strong relationships with clients to promote a diverse portfolio of over 60 international beverage brands. Their efforts focus on both on-trade and off-trade sectors, ensuring successful brand launches and sustained market presence.

Sales and Marketing

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Team members