American City Business Journals
Matthew Pferschy is an experienced leader in ad operations with a diverse background spanning digital, mobile, print, and event advertising across various industries. Currently serving as the Director of Ad Operations at American City Business Journals since May 2015, Matthew oversees a team delivering comprehensive advertising solutions for clients ranging from small businesses to Fortune 500 companies. Previous roles include Director of Revenue Operations at The Seattle Times, where responsibilities encompassed leading revenue analysis and service delivery across an affiliate newspaper group, and Online Director at The Yakima Herald-Republic, where Matthew successfully increased web traffic by 186% and revenue by 163%. Matthew's career began as Digital Media Production Manager at Savannah Morning News, managing operations and marketing campaigns. Matthew holds a Bachelor of Fine Arts in Graphic Design from the Savannah College of Art and Design.
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