David B. Smith

David B. Smith is an experienced professional in business development and legal practice. Currently serving as President at Loyalty Innovation since July 2020, David also holds the position of Managing Director, Strategy & Partnerships at American Direct Marketing Resources since August 2012, having previously advanced through various roles within the company. David's earlier experience includes practicing as an Attorney at The Portela Law Firm and working as a Client Advocate at the Unemployment Action Center. David began a legal career as a Law Clerk at the 35th District Court in Texas. An accomplished academic, David earned a Juris Doctor from New York Law School and holds dual bachelor's degrees in Psychology and Marketing from Howard Payne University.