Laurine Lefevre

Laurine Lefevre is an experienced marketing professional with a strong background in product management and direct marketing. Currently serving as Chef de produit Cobrand at American Express since March 2019, Laurine has previously held roles at Les Echos as Assistante chef de produit, where responsibilities included overseeing marketing campaigns and analysis, and at Hertz as Chef de projet junior focusing on customer experience. Early career experience includes a position at Carrefour Contact with a focus on various store operations and a marketing internship related to wine and spirits at Promocash, where Laurine organized product tastings and created detailed product listings. Laurine's educational background includes a Master's degree in Business and Marketing from EM Strasbourg Business School and a Master's degree in Marketing and Management from Oulu Business School, as well as earlier studies in commercial techniques.