Naama Farfel

Naama Farfel is an accomplished HR professional with extensive experience leading human resources initiatives across various organizations. Currently serving as the Head of HR for American Express in Israel, Naama specializes in integrating acquired companies, managing employee transitions, and implementing global policies in a startup environment. Previous roles include Global HRBP and Internal Communication Manager at RADWIN, where comprehensive management of the employee lifecycle and organizational development strategies were key responsibilities. Naama has also contributed significantly to talent acquisition, employer branding, and internal communication during tenures at Webpals Group and has a background in drama production from a previous career in television. Naama holds a bachelor's degree from Tel Aviv University.