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Tracey Hargett

Director Of Marketing at American Family Fitness

Tracey Hargett, MBA, has a diverse and extensive work history across various industries. Starting in 1997, they served as the Call Center Operations Manager for National Health Care Discount, where they successfully expanded the call center into a nationwide entity and implemented strategies that led to a significant increase in revenue. From 2000 to 2002, Tracey held the position of Director of Compliance/Director of Client Services at Alere eScreen, where they developed operating forecasts and inventory strategies, exceeding financial performance goals. Tracey then joined USA 800 as a Contact Center Manager, where they designed and implemented high-quality CRM platform operations and improved agent productivity by 35%.

In 2011, Tracey became the Vice President of Twin Hickory Aquatics, overseeing the entire operation and direction of the organization while implementing a marketing communications strategy to enhance fundraising opportunities. Tracey then served as the Director of Marketing at Turnkey from 2016 to 2019, where they established strategic and tactical communications plans, built an integrated marketing department, and increased brand awareness.

In 2018, Tracey co-founded whalehook, a full-service studio, where they provided strategic vision and directed all aspects of the business marketing strategy, including market research, advertising, and web design. Tracey recently held the position of Adjunct Professor of Marketing at Virginia Commonwealth University and currently serves as the Director of Marketing at American Family Fitness.

Throughout their career, Tracey has demonstrated strong leadership skills, expertise in marketing and communications, and a track record of achieving measurable results. Tracey'sMBA and experience in diverse industries make their a well-rounded professional in the field of marketing.

Tracey Hargett, MBA, holds a Master of Business Administration (MBA) degree from the University of Massachusetts Dartmouth, which was obtained from 2019 to 2020. No specific field of study is provided for this degree. Prior to pursuing the MBA, Tracey earned a Bachelor of Science (BS) degree in Business Administration and Management, with a specialization in Entrepreneurship and Small Business Management, from the Virginia Commonwealth University - School of Business. The exact years of attendance for the bachelor's degree are not specified.

In addition to the academic qualifications, Tracey Hargett has obtained two certifications. The first is the Google Analytics certification, obtained in April 2022 through Google. The second certification, Bloomberg Market Concepts, was acquired in April 2020 from Bloomberg LP. No further details regarding the duration or field of study for these certifications are provided, so it is assumed that they are not directly related to the formal educational degrees.

Location

Richmond, United States

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American Family Fitness

American Family Fitness is a locally owned and operated company out of Richmond, VA dedicated to improving the physical and mental well being of our community. With nine locations across Central Virginia, American Family Fitness is committed to quality service in a warm, friendly environment. Serving 110,000 members and over 1,200 employees for 30 years, American Family Fitness offers state-of-the-art facilities and equipment as well as specialty services, including KidZone, personal training, small group, and team training, a variety of group exercise and aquatics classes. For more information, visit amfamfit.com. Corporate Wellness — Healthy Employees = A Healthy Bottom Line American Family Fitness partners with companies across Central Virginia to help improve the health and well-being of their employees. An AFF Corporate Partnership enhances a company's wellness initiatives and shows its employees that it is committed to helping them adopt a healthier lifestyle. If you’re interested in learning how your company can become a part of the Family, please contact Alisa Varela, Director of Corporate Wellness, at 804-414-3029.


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501-1,000

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