Sarah Simon

Sarah Simon is an experienced Director of Product Management in Seasonal Occasions at American Greetings, holding the position since July 2011. Simon is responsible for driving the 4P strategy across various categories, managing the occasion plan development, and overseeing the seasonal occasion P&L to ensure sustainable growth. With a strong focus on market trends and consumer insights, Simon collaborates with multiple teams, including product development and sales, to optimize product placement, pricing strategies, and forecasting. Previously, Simon held roles ranging from Product Manager to Assistant Product Manager, where responsibilities included financial planning, product lifecycle management, and team development. Sarah Simon started the career at Dots as a Merchandise Distributor Intern, progressing through various roles, including Store Planner, before joining American Greetings. Simon holds a Bachelor of Science degree in Human and Consumer Sciences from Ohio University.