Julia Ferguson Wilkens

Julia Ferguson Wilkens, MBA, is an accomplished professional with extensive experience in content strategy, marketing, and product development, primarily within the healthcare sector. Currently serving as the Director of Content Strategy & Operations for the American Medical Association since June 2014, Julia leads initiatives focused on professional satisfaction and practice sustainability, overseeing strategic planning and optimizing content delivery. Prior roles include directing content strategy efforts and managing product development projects, including the establishment of digital communities for AMA members. Julia's previous experience encompasses marketing leadership positions at Impact Marketing + Communications, SC Johnson, DuPont, and other notable firms, complemented by an MBA from Indiana University and a Bachelor’s degree from the University of Virginia.