Greg Smith

Vice President Of Marketing at American Student Assistance

Greg Smith has a diverse and extensive work experience in the field of marketing and client services. Greg is currently serving as the Vice President of Marketing at American Student Assistance, where they lead the in-house marketing agency responsible for engaging and impacting millions of middle and high school students through digital campaigns. Prior to this, Greg worked as the Managing Director at EMI Strategic Marketing, overseeing the relationship with a top 15 U.S. bank. Greg also held leadership positions at EMC, where they designed and implemented centralized marketing models and collaborated with sales and operations leaders to reshape the channel sales culture. Greg's experience also includes serving as the Executive Director of Client Services at Circles, where they managed a major client account, and as a Vice President at Digitas, where they designed marketing campaigns for various companies and grew account revenues significantly. Before entering the marketing field, Greg held multiple positions in business operations and client services at Telespectrum, where they contributed to the company's growth and eventual sale.

Greg Smith attended Saint Michael's College from 1988 to 1992, majoring in Business & Finance. No degree information is provided.

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Timeline

  • Vice President Of Marketing

    December, 2021 - present