Amanda Marshall

Senior Copywriter & Creative, Charitable Division at American Target Advertising

Amanda Marshall, CFRE, serves as the Senior Copywriter & Creative for the Charitable Division at American Target Advertising, Inc. since August 2025, following a tenure as Senior Copywriter for the CDR Division at Moore from August 2022 to August 2025, where customized materials were developed for prominent clients such as Dana-Farber Cancer Institute and the USO. Prior to these roles, Amanda founded and presided over Sparktiva, focusing on creative solutions for organizational challenges from June 2020 to December 2024. Significant experience also includes positions as Senior Director of Development for the Tampa Metropolitan Area YMCA, where record fundraising was achieved, and as Director of Client Engagement at Brain Harmony, where revenue was significantly increased. Amanda also held the role of National Director of Development at AMIkids and President of Gulf Coast Fund Development, establishing comprehensive fund development strategies. Initial career experience includes serving as the Director of Development for the Girl Scouts of Gulfcoast Florida, Inc. Amanda holds a Bachelor’s Degree in Mass Communication/Media Studies from Louisiana State University.

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