Ariadne Siqueira

Ariadne Siqueira is a marketing analyst specializing in growth, currently employed at Americanas S.A. since October 2022. Prior to this role, Ariadne worked at RPC from June 2017 to September 2022 in various positions, including Digital Performance Analyst, where responsibilities included managing strategic campaign performance and developing dashboards using Google Data Studio. Ariadne also held the role of Programming and Digital Strategies Analyst at RPC, focusing on campaign programming and project management. Earlier experience includes working as a Web Operations Technician at Gazeta do Povo from March 2015 to March 2017, and an internship at UTFPR from September 2014 to March 2015 involving website updates and administrative support. Ariadne holds a degree in Institutional Communication from Universidade Federal do Paraná, completed in 2017.