Edu Fullen is an accomplished technology executive with extensive experience in the e-commerce sector. Currently serving as the Executive Director of Technology at Americanas S.A. since January 2022, Edu Fullen has held various pivotal roles including Director of Technology and Consultant at B2W Digital since September 1999. Edu Fullen co-founded Uniconsult Sistemas and has engaged in consulting for prominent companies such as Insinuante, Brands Club, Ricardo Eletro Divinopolis Ltda, Ehub Consulting, Ponto Frio, and Wal-Mart between 2007 and 2013. Edu Fullen holds a Bachelor's degree in Pure Mathematics from the Instituto de Matemática e Estatística at Universidade de São Paulo and a CEAG in Administration from FGV - Fundação Getulio Vargas.
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