James Martin is a commercial leader with fourteen years of experience in brand strategy and marketing, particularly within the rare diseases sector. Currently serving as an Associate Marketing Director at Amgen following its acquisition of Horizon Therapeutics, James previously held key roles at Baxter International, where they managed a $500 million portfolio and enhanced cross-functional collaboration. In addition to consulting while pursuing an MBA, James has been recognized for their leadership in implementing innovative solutions, including an AI program to identify healthcare professionals with potential undiagnosed patients. They are skilled in relationship building, data analysis, and developing effective promotional campaigns that align with corporate objectives.
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