ampliFI Loyalty Solutions
Kevin Zaenger has over 20 years of experience in data analytics, loyalty strategy, and marketing. Kevin currently serves as the VP of Data Analytics at ampliFI Loyalty Solutions, where they lead the data and analytics strategy for numerous clients and manages the Analytics team. Prior to this, Kevin worked at Lee Health, where they held roles as a Project Manager for Provider Operations and IT Integration, and as a Senior Account Manager at thomasarts, both supporting the Population Health division. Before that, they were the Director of Loyalty Strategy, Customer Analytics, and Business Solutions at Hertz, where they led a team in measuring and managing customer loyalty programs. Kevin also has experience at Epsilon Loyalty Services, providing expertise in loyalty program processes and analysis. Kevin started their career at Accenture as a Process Analyst.
Kevin Zaenger attended the University of Cincinnati from 1994 to 1999, where they earned a Bachelor of Science degree in Mechanical Engineering.
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ampliFI Loyalty Solutions
ampliFI Loyalty Solutions is a data-driven, industry-leading loyalty and engagement provider, offering custom rewards programs for financial institutions nationwide. With over 25 years of innovative experience, ampliFI delivers branded loyalty programs for credit and debit cards tailored to financial institutions. Being a pure loyalty program provider, ampliFI is provider agnostic, giving clients flexibility to integrate into their existing processing relationships. ampliFI’s robust and innovative solutions include a suite of real-time rewards, unique earning and redemption opportunities, total relationship rewards, and full cardholder support. ampliFI gives issuers the power to customize and manage their program to align with their market strategies and provides data analytics that highlights performance and engagement insights on cardholder behavior to drive positive ROI. The company is headquartered in Naperville, IL, with an on-site customer contact center, as well as PCI compliant operations. ampliFI is influencing and supporting over 10 million cardholders. ampliFI is Visa’s exclusive domestic provider for loyalty.