Darcy Hoffmann

Darcy Hoffmann has over 25 years of experience in marketing and customer experience across various industries. Currently serving as EVP of Customer Experience & Agency Services at Amsive since August 2019, Darcy leads data-centric marketing initiatives that enhance strategy, audience identification, creative development, and omnichannel execution. Prior to Amsive, Darcy held senior positions at Merkle as Senior Strategy Director, ThinkVine as VP of Customer Success, and Merrill Corporation as Vice President of Marketing & Product Development. Additional experience includes leadership roles at Harte-Hanks in various capacities, including Vice President of Marketing and Product Development, and earlier roles at AmSouth Bank and Barnett Bank. Darcy earned a BBA in Marketing from Stetson University.