Lucía Gómez Aguilar

Marketing & Brand Manager - Team Lead at Analyticalways

Lucía Gómez Aguilar has a diverse range of work experience. Lucía started their career as an Internship Trainee and Community Manager at nBoca Comunicación con Imagen in 2017. Lucía then worked as a Redactora at Mariskal Rock in early 2018. Later that year, they became a PR Junior Account Executive at ATREVIA, specializing in lifestyle, fashion, and culture. In 2019, Lucía worked as a PR Consultant at Omnicom PR Group Iberia before joining MARCO as a PR Account Executive for the tourism, lifestyle, and fashion sectors. At Analyticalways, where they started in 2020, Lucía took on the positions of Marketing Technician and eventually became the Marketing & Brand Manager - Team Lead. In this role, they led a team responsible for corporate design, PR, content marketing, community management, digital marketing, videomaking, and motion graphics. Lucía also managed and coordinated international and local strategies for lead generation, branding, and positioning. Lucía oversaw key projects such as web redesign, product launch campaigns, and rebranding, while also handling the department's budget.

Lucía Gómez Aguilar's education history starts with their Bachelor's degree in Journalism from Universidad Carlos III de Madrid, which they obtained from 2014 to 2018. In 2018 to 2019, they pursued a course in Digital Marketing at Escuela de empresa. Shortly after, from 2019 to 2020, Lucía completed two Master's degrees, one in Marketing Management from ESIC Business & Marketing School and another in Digital Marketing and eCommerce from ENEB - Escuela de Negocios Europea de Barcelona.

In addition to their formal education, Lucía also holds various certifications. Lucía obtained a C1 certification from BACHILLERATO INTERNACIONAL and completed a course in Humanitarian Journalism from El País S.A. Furthermore, they obtained an FCE certification from the Cambridge Institute in Madrid, Spain.

Overall, Lucía Gómez Aguilar has a diverse educational background with a focus on journalism, marketing management, and digital marketing.

Links

Previous companies

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Timeline

  • Marketing & Brand Manager - Team Lead

    July, 2021 - present

  • Marketing technician

    October, 2020