Cullen D. serves as the Director of DTC Growth & Ecommerce at Ancestral Supplements, a position held since November 2021, where a focus is placed on enhancing revenue and customer loyalty through data-driven strategies while leading cross-functional teams. Prior experience includes roles as Growth & Ecommerce Manager and Ecommerce Manager at Pentair from January 2008 to November 2021, overseeing DTC and B2B efforts and managing a website with 3,800 SKUs. Additional experience comprises working as a Product Marketing Manager, aligning engineering with customer feedback to drive new product development, and as a Technical Sales Consultant, providing expertise to various stakeholders in water management. Cullen D. holds a Bachelor of Arts in Liberal Studies with minors in Psychology and Writing from the University of Central Florida.
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