Pallavi Thacker

Pallavi Thacker is an experienced marketing professional with a specialization in paid search marketing, currently serving as a Paid Search Marketing Manager at Ancestry since April 2020. In this role, Pallavi is responsible for launching and optimizing paid search campaigns across multiple countries and platforms, collaborating with various teams to enhance user acquisition strategies and channel performance. Prior to Ancestry, Pallavi held senior marketing positions at Internet Brands and gained foundational experience at Interpret and Interactive Avenues. Pallavi's educational background includes an MBA in Marketing from Pepperdine Graziadio Business School and a Bachelor's degree in Information Technology from K J Somaiya College of Engineering.