Nicole Swapp

Director Of Marketing & E-commerce at Andover Brands

Nicole Swapp is an experienced marketing professional currently serving as the Director of Marketing & E-Commerce at Andover Brands since February 2015. Responsibilities include overseeing over 45 dropship channels, managing Amazon FBA and marketplace platforms, and directing 14 DTC and B2B Shopify websites. Nicole develops multi-channel marketing strategies, optimizes Google Ads campaigns, and leads email marketing initiatives using Klaviyo. Additional duties encompass enhancing brand visibility through social media, coordinating high-quality visual content, and producing annual wholesale catalogs. Previous roles include Product Director, Brand Manager, Project Coordinator, and Marketing Associate/Graphic Designer at Dirk Marketing, where Nicole managed various marketing projects, including website design and social media campaigns. Nicole holds education from Central Washington University and Green River College.

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