Doug McCracken

Doug McCracken has held various roles in the gaming industry, starting as a Consultant at Accenture from 1999 to 2002. Doug then worked at American Express Company as an Interactive Strategy Associate for a brief period in 2003. McCracken joined Activision in 2004 and progressed to Senior Director of Product Management, Director of Global Brand Management, and Senior Global Brand Manager until 2012. Doug joined U4iA Games as the Vice President of Marketing in 2012, where they led the marketing efforts for their web and mobile games. McCracken then joined Riot Games as a Marketing Director from 2013 to 2015. Following that, they worked at Supercell as a Brand Marketing Lead and later as a Marketing Lead from 2015 to 2022. Currently, McCracken holds the role of Partner and Head of Games Marketing at Andreessen Horowitz.

Doug McCracken completed their Bachelor of Arts degree in Economics from Colgate University between 1995 and 1999. Later, they pursued a Master's in Business Administration (MBA) with a focus on Marketing and Corporate Strategy from the University of Michigan - Stephen M. Ross School of Business from 2002 to 2004. Additionally, McCracken attended Noble and Greenough School, although no specific degree or field of study information is available for this particular institution.