Alex Mallen

Alex Mallen has a diverse work experience spanning over several industries. Alex started their career as the Marketing Assistant and Project Manager at K-Swiss, Inc. from March 2007 to July 2009. Alex then worked as the Western Territory Manager for Nfinity Athletic Corp. from August 2009 to March 2011, where they achieved high sales results and helped develop new products and marketing plans.

Following that, Alex worked at Sport Chalet as a Team Sales Representative from March 2011 to June 2014 and later as a Regional Sales Manager from July 2014 to January 2016. Alex was responsible for managing sales and marketing efforts, and achieved success in their role.

Alex also gained experience in the higher education sector as an Adjunct Professor of Sport Marketing at California Lutheran University from June 2010 to December 2010. Alex taught various aspects of sports business and invited guest speakers from prominent organizations in the industry.

In 2016, Alex joined the PGA TOUR as a Business Development Manager, where they played a crucial role in launching a PGA TOUR Champions event and generating revenue for charitable contributions.

Afterwards, Alex held executive positions at WISE (Women in Sports and Events, Inc.), serving as the President of WISE Los Angeles and the Founder/President of WISE San Diego. Alex was actively involved in empowering women in the sports and events industry and providing career resources.

Alex also served on the Board of Directors at the Greater Conejo Valley Chamber of Commerce from April 2016 to September 2017.

Most recently, Alex joined 2XU in various strategic and sales roles. Alex started as the Director of Sales, Team & Custom - North America from October 2017 to April 2019, achieving significant sales growth and establishing partnerships with global and professional teams. Alex then became the Director of Sales, North America from April 2019 to July 2020, before transitioning to the role of Director, Brand Partnerships - North America from July 2020 to April 2021. Currently, they are working at Angel City Football Club as the Director of Corporate Partnerships since April 2021.

Throughout their career, Alex Mallen has demonstrated a passion for sports, sales, and marketing, consistently achieving positive results and fostering mutually beneficial relationships with clients and partners.

Alex Mallen earned a Bachelor of Arts in Marketing Communication from California Lutheran University from 2002 to 2006. During the same period, they also obtained a Bachelor of Arts in Psychology from the same university. In terms of additional certifications, Alex is currently in progress of completing a Level 1 Certification from Precision Nutrition. They also obtained certifications in "How to Be a Good Mentee and Mentor" from LinkedIn in August 2020, "Soul Purpose NYC" from Soul Purpose in September 2019, "High Performance Mindset" from Compete to Create in April 2019, and "Project Management: The Basics for Success" from the University of California, Irvine Division of Continuing Education in June 2018.