Shaina Boone

Shaina Boone is an experienced analytics and insights professional currently serving as Head of Analytics, Insights Automation at Annalect, where responsibilities include strategy, planning, and solutions design for AI and automation in analytics. Previously, Shaina was the Chief Analytics Officer at PHD, focusing on transforming the US Marketing Science offering into a profitable line of business. As Regional Managing Director of Marketing Science at OMD USA, Shaina led significant departmental restructuring and managed media analytics for Fortune 500 clients. Shaina's extensive background includes senior roles at Critical Mass, the American Dental Association, Synergy Technologies, Proxicom, and Edelman, with a strong foundation in marketing science, analytics, and web development, complemented by a Bachelor of Fine Arts from the School of the Art Institute of Chicago and various additional credentials in data analytics and business intelligence.