Taylor Enfinger

Vp, Demand Technology at ANNUITAS

Taylor Enfinger, MBA has over 10 years of work experience, starting in 2010 as an Internet Marketing Analyst at AV Solutions. In this role, Taylor was responsible for online marketing, ensuring accurate product descriptions, pricing, and images, as well as utilizing QuickBooks for bookkeeping purposes.

In 2011, Taylor joined Greenway Medical Technologies as a Marketing Lead Specialist, where they worked until 2012. During this time, Taylor also held the position of Demand Generation Analyst and later became a Marketing Operations Analyst.

In 2015, Taylor transitioned to ANNUITAS as a Marketing Automation Consultant, providing expertise in marketing automation. They later took on the role of Senior Consultant, Technology in 2016, and further advanced to become the Director of Technology in 2018. In 2021, Taylor was promoted to Senior Director of Demand Technology, and as of August 2022, holds the position of VP of Demand Technology at ANNUITAS.

Taylor Enfinger, MBA holds a Master of Business Administration (MBA) degree in Marketing from the University of West Georgia, obtained in 2014. Prior to that, they earned a Bachelor of Business Administration (BBA) degree in Marketing & Management from the same university. Additionally, Taylor has obtained several certifications, including Adobe Certified Expert - Marketo Engage Business Practitioner from Adobe in 2022, Certified Pardot Specialist from Salesforce in 2021, and various Marketo certifications in 2020, 2017, 2015, and 2014. They have also achieved the Salesforce Certified Administrator certification in 2015.

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