Jane Kim

Jane Kim is a Senior UX Researcher at AnswerLab, specializing in evaluative, generative, and foundational UX research for Google’s Retail Ads team since May 2021. Prior to this role, Jane held multiple positions as a UX Researcher and User Experience Researcher while self-employed. Jane possesses extensive experience in integrated marketing strategies, having served as Group Director at OMD USA, where campaign leadership for McDonald's co-op stores was achieved, and as VP, Media Planning Director at Spark Foundry, leading media planning for major clients like Comcast and NBCUniversal. Previous roles also include significant contributions to various media planning positions across reputable firms such as Maxus Global, Mindshare, Carat USA, MPG, and Arnold Worldwide. Jane holds a Bachelor's degree in Speech Communication from the University of Illinois Urbana-Champaign and has completed a study abroad program at the University of Nottingham, as well as coursework at the University of California, Berkeley.