Anthill Agency
Mads Bjarni-Kornbech is a seasoned marketing professional with extensive experience in the life sciences sector. Currently serving as Senior Vice President of Marketing at Anthill Agency since January 2023, Mads leads a talented marketing team and contributes to the agency's mission of enhancing healthcare professional and patient engagement through innovative omnichannel strategies and AI-driven technologies. Previously, Mads held key positions at Bigtincan and Agnitio, focusing on digital transformation and sales enablement solutions for pharmaceutical and medical device companies. Educational credentials include a Master of Communication from Roskilde University, an HD in International Marketing and Economics from Business Academy Copenhagen North, and several additional degrees in media, communication, and sociology.
Anthill Agency
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Anthill Agency provides the digital strategies, content and technologies to better reach and engage healthcare professionals and patients today. We enable healthcare companies globally to deliver high-value omnichannel experiences, leverage the potential of AI for more relevant and personalised communication, and innovate technologies that bring efficiency and speed to your marketing organisation. Key areas of expertise: • Omnichannel HCP engagement • Pharma product launches • Pre-launch marketing campaigns • Patient communications • eDetailing and remote HCP engagement • AI content generation • Self-service detailing solutions • Channel orchestration • Conference activation programmes • Modular content implementation • Content excellence programmes • Veeva Vault activation