Diego Gasparini has been active in relationship marketing since 1998, providing expertise to various industries, including banking, retail, and telecommunications. They founded Lasting Value in 2007, where they develop customizable loyalty programs that enhance revenue and optimize investment returns for businesses. Before this, Diego held significant roles at Carlson Marketing and Loyalty Marketing Group, managing major accounts and strategies. They also earned a degree in Economics from the University of Buenos Aires. Currently, they serve as a Strategic Advisor at Apernet, specializing in relationship marketing programs.
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