ApexBrasil
Diogo Akitaya has been a Business Analyst in the Marketing and Communication Department at Apex-Brasil since October 2002, providing guidance on the use of the institutional brand during trade events and promoting Brazil as a business partner internationally. Akitaya's experience includes roles such as Interim Manager of Marketing and Communication, where processes and budget management were improved, and Supervisor and Coordinator of Trade Promotion and Relationship Marketing, respectively, overseeing departmental operations and financial procedures. Prior experience includes various advisory roles focused on market analysis and trade missions, alongside a Trainee position in the Ministry of Health in Brazil. Akitaya holds an MBA in Management and Marketing from ESPM Escola Superior de Propaganda e Marketing and a Bachelor’s degree in International Relations from UniCEUB.
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ApexBrasil
The Brazilian Trade and Investment Promotion Agency (Apex-Brasil) works to promote Brazilian products and services abroad, and to attract foreign investment to strategic sectors of the Brazilian economy. Apex-Brasil organizes several initiatives aiming to promote Brazilian exports abroad. The Agency´s efforts comprise trade and prospective missions, business rounds, support for the participation of Brazilian companies in major international trade fairs, arrangement of technical visits of foreign buyers and opinion makers to learn about the Brazilian productive structure, and other select activities designed to strengthen the country’s branding abroad. Apex-Brasil also plays a leading role in attracting foreign direct investment (FDI) to Brazil, by working to identify business opportunities, promoting strategic events and lending support to foreign investors willing to allocate resources in Brazil.