ApexBrasil
Marcello Martins has a diverse work experience. Marcello currently works as the Chief Operating Officer at ApexBrasil since November 2021. Previously, they have held roles such as Regional Representative, Visitor Journey, Retail, Food and Beverages Analyst - Brazilian Pavilion at Dubai 2020 World Expo, International Business Developer, Marketing Relationship Coordinator, International Business Analyst, and Graphic Designer at ApexBrasil. Before joining ApexBrasil, Marcello worked as an Arte-Finalista/Artwork studio at Nova SB and Bees Publicidade. Throughout their career, Marcello has been involved in various activities such as representing Apex-Brasil to stakeholders, managing retail and food & beverage operations, and supporting Brazilian companies in expanding their international sales. Marcello has also gained experience in graphic design and managing artwork studios for advertising campaigns.
Marcello Martins earned a Master of Business Administration (M.B.A.) in Project Management from Ibmec, between 2015 and 2017. Marcello also completed their High School education at Colégio Isaac Newton from 1995 to 1997. In addition to their formal education, they obtained several certifications from various institutions, including Leadership for Global Business and Politics from Executive Education at the Yale School of Management in 2024, and Novas Tecnologias para a Transformação Digital from Enap in 2021.
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ApexBrasil
The Brazilian Trade and Investment Promotion Agency (Apex-Brasil) works to promote Brazilian products and services abroad, and to attract foreign investment to strategic sectors of the Brazilian economy. Apex-Brasil organizes several initiatives aiming to promote Brazilian exports abroad. The Agency´s efforts comprise trade and prospective missions, business rounds, support for the participation of Brazilian companies in major international trade fairs, arrangement of technical visits of foreign buyers and opinion makers to learn about the Brazilian productive structure, and other select activities designed to strengthen the country’s branding abroad. Apex-Brasil also plays a leading role in attracting foreign direct investment (FDI) to Brazil, by working to identify business opportunities, promoting strategic events and lending support to foreign investors willing to allocate resources in Brazil.