Caralie Roisum

Caralie Roisum serves as the Director of Marketing & Communications at APi Group since August 2019, where responsibilities include managing brand identity, leading enterprise marketing, developing annual budgets, overseeing social media strategies, maintaining internal communication platforms, and creating visual content for advertisements. Prior to this role, Caralie owned CaralieDesigns from December 2011 to January 2020, focusing on the design and fabrication of custom jewelry. Additionally, experiences at Fairview Health Services, spanning from April 2013 to August 2019, encompassed various managerial and liaison roles, ensuring patient access to durable medical equipment and managing inventory and billing. Caralie holds a Bachelor of Science degree in Psychology from Penn State University, earned in 2010.