APICE is a strategic consulting firm specialized in market strategy development and, more broadly, in marketing management aimed at:

• strengthening a company’s position in its target market;
• opening new sales channels, including proprietary e-commerce platforms and marketplace ecosystems;
• entering new markets, including international ones.

We achieve this through market analysis, segmentation, targeting and positioning, branding, and the comprehensive, integrated management of all levers of the marketing mix.

We support companies with growth potential in complex development projects, analyzing growth opportunities, defining and assessing business and marketing strategies to transform potential into increased revenues and improved margins, to pursue or strengthen leadership positions, and to maximize shareholder value.

Areas of expertise:
• Business Modelling
• Marketing Strategy Consulting
• Digital Growth Engineering
• Brand Strategy
• E-Commerce Development
• Amazon Business Design
• Marketing Engineering (AI)

APICE

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APICE

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