Gwenaëlle Piget

Gwenaëlle Piget has a diverse work experience in various roles and companies. Starting in 2011, they worked as a Chargée de Marketing Opérationnel for Actissia, where they coordinated and implemented commercial operations for the Chapitre bookstore network. Gwenaëlle also provided reporting and analysis for national and local operations and managed communication messages for customers.

In 2012, Piget joined Prisma Media as a Responsable e-commerce, overseeing the strategy of the Prismashop e-commerce site. Gwenaëlle was responsible for monitoring KPIs and the budget, as well as implementing email, affiliate, display, and social media marketing strategies. Piget then became the Chef de produit marketing client pôle Féminin-Luxe, where they managed subscriber portfolios and developed marketing action plans for magazines such as Prima and Gala. Gwenaëlle also led cross-functional projects, including new recruitment channels and the implementation of digital customer relations, and managed an assistant product manager.

From 2013 to 2016, Piget held various roles at Prisma Media, including Chef de produit marketing client pôle Entertainment and Assistante Chef de Produit Marketing Client pôle Loisirs.

In 2017, Piget joined Doctissimo as a Responsable Marketing, where they focused on marketing management and strategy.

Continuing their career progression, Piget joined aufeminin Groupe in 2019 as an International Product Manager, before transitioning to UNIFY GROUP in 2020 in the same role, where they managed international product strategies for platforms such as aufeminin, Beauté Test, and Parole de mamans.

Most recently, in 2021, Piget joined Choose as a Product Manager, where they oversee product management responsibilities.

Throughout their career, Piget has demonstrated expertise in product management, marketing strategy, budgeting, and cross-functional project management.

Gwenaëlle Piget attended SKEMA Business School from 2009 to 2013. Before that, they studied at the Institut Universitaire de Tours from 2007 to 2009, where they earned a DUT GEA (Diplôme Universitaire de Technologie in Gestion des Entreprises et des Administrations) with a focus on Gestion des Entreprises et des Administrations. The information provided does not specify the start and end year for their time at Lycée.