Anna Casey

Senior Product Marketing Manager at Appcues

Anna Casey has a diverse work experience spanning various marketing roles. Anna is currently working at Appcues as a Senior Product Marketing Manager, where they are responsible for measuring and improving product adoption. Prior to this, Anna worked at MessageMedia as a Product & Content Marketing Manager, focusing on creating engaging mobile experiences for businesses. Anna also worked at the American Water Works Association as a Marketing Manager, where they developed go-to-market plans and materials for new products. Additionally, Anna has experience in marketing roles at La Crosse Seed, where they led marketing efforts and coordinated various marketing activities. Throughout their career, Anna has demonstrated achievements in driving revenue, collaborating with industry influencers, and improving team efficiency.

Anna Casey pursued their higher education from 2009 to 2013 at the University of Wisconsin-La Crosse, where they obtained a Bachelor of Science (BS) degree in Marketing. During the same period, they also earned a Certificate in Organizational and Professional Communications from the same institution. In October 2019, Anna Casey obtained the Professional Certified Marketer (PCM) Marketing Management certification from the American Marketing Association. Additionally, they have obtained several certifications in the field of marketing, including Value-First Onboarding, Free-to-Paid Conversion, and Product Launches 101, from Appcues in 2022.

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Timeline

  • Senior Product Marketing Manager

    June 1, 2023 - present

  • Product Marketing Manager

    February, 2022

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