Jorge López-Sarry Álvarez is a seasoned professional in growth product management and digital marketing, currently serving as the Lead Growth Product Manager and Senior Growth Product Manager at Appfire since January 2023. In addition, Jorge holds a professorship at IEBS Business School, focusing on Product-led Growth and user acquisition. As a co-founder and SEO & PPC Manager at SEO Natural SL since December 2012, Jorge has developed comprehensive SEO and SEA strategies for over 100 clients across more than 20 countries. Previous experiences include the role of Growth Product Manager at Printify and Blexr, where Jorge contributed to product strategy and market expansion in the online casino sector. Jorge possesses an extensive educational background, including a Bachelor’s in Computer Engineering and several Master's degrees in fields such as digital marketing and philosophy.
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