Elton Shan

Client Strategist (mobile Apps&games) at Apple

Elton SHAN is a seasoned professional in mobile advertising and business development, currently serving as a Client Strategist for Mobile Apps and Games at Apple since August 2025, where responsibilities include driving revenue growth and developing data-driven strategies for emerging accounts. Prior to Apple, Elton was a Business Development Manager at Verve, focusing on partnerships in the APAC region, and worked at ByteDance as a Client Solution Manager for TikTok For Business, where expertise in advertising optimization and client needs assessment was honed. Earlier experience includes a Marketing Specialist role at Huawei, which involved sales strategy development and client relationship management, and a Marketing Intern position at CCI France Chine. Elton holds a Bachelor of Arts in French Language and Literature from Sun Yat-sen University and has completed an Erasmus exchange program at Université d'Artois in French Literature and International Studies.

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