Yoav Banai serves as the Global Head of Retention for Video Services at Apple since November 2025. Prior experience includes roles at Warner Bros. Discovery as Group VP of Retention & Engagement for Streaming, where responsibilities encompassed maximizing customer lifetime value for HBO Max and Discovery+, and leading CRM and marketing teams to enhance user loyalty. Previous positions include VP of Customer Engagement at Deezer, where strategic oversight of retention marketing and product launches was essential, and CEO and founder of InfraVEIN, which focused on medical device innovation. Educational qualifications include an MBA from INSEAD and a Bachelor of Laws from Tel Aviv University. Military experience includes serving as a Deputy Company Commander in the Israel Defense Forces' Infantry Special Forces.
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