Paulo Lima

Product Strategist & Growth Hacker at Applivery

Paulo Lima is an accomplished professional with extensive experience in product strategy and management across multiple companies. Currently serving as VP of Product Strategy at Applivery since August 2019, Paulo drives product vision and manages a strategic roadmap for growth. At Econocom since June 2013, Paulo has led product strategies for McDonald’s in Latin America, facilitating innovative digital solutions. Previous roles include Product Manager and Growth Hacker at Gigigo, and Marketing Manager at Mondia Group, where Paulo oversaw marketing plans and product development for mobile channels. With a background in IT support and network administration, along with bachelor's degrees in Digital Marketing & Data Science and Analysis and Software Development, Paulo demonstrates a blend of technical expertise and strategic insight.

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