Sophie Cameron currently serves as the Sales Tech and Process Optimisation Lead at AppsFlyer, where responsibilities include leading initiatives focused on AI-driven solutions to enhance sales productivity and ensuring user adoption through training. With prior roles such as Revenue Operations Manager and Specialist for EMEA/LATAM, Sophie has consistently worked on improving processes through automation and tech alignment. Additionally, experience includes expanding the RevOps network at RevOps Co-op and achieving significant revenue growth during tenure as Senior Business Development EMEA at CAKE. Educational background includes a Bachelor's Degree in Marketing from the University of Stirling and a forthcoming certification in Strategic Innovation from Saïd Business School, University of Oxford.
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